MAM recruited Vista to raise awareness of a new soother that had been proven to reduce the impact of dental misalignment in young children.
The launch took place at a symposium during the IAPD Conference. Vista was responsible for communicating to 300+ UK attendees, while encouraging media to attend and interview senior MAM representatives. We achieved strong branded coverage across dentistry trade media, and ‘standing room only’ attendance for the symposium launch.
In a saturated market with literally hundreds of agencies and sole traders trying to get their nursery / baby gear brands in front of you, it’s impossible to remember the names of everyone I deal with. But I’d have Vista PR on speed dial if I knew how to work it, because they’re unfailingly fast and efficient, seemingly unflappable and they always go the extra mile to meet whatever unreasonable request I’m throwing at them. The whole team are savvy, approachable and highly-skilled, and any brand that has Jane and her team representing them is already a step ahead of much of the competition. If I could have only a handful of PR numbers in my contacts book, she’d be among the first I’d add.
Journalist: Mother & Baby; Independent